Firestarter Interactive

Elevate Your Mission & Inspire Action —

Amplify Your Impact with Our Award-Winning Storytelling

Whether you’re launching a new campaign or exploring ideas, we’re here to help.

With Over a Decade of Experience Working with Impact Clients — From Foundations and Non-Profits to Mission-Driven Startups

WHO WE’VE WORKED WITH

Select Impact Clients

It was a great pleasure working with Willa Kammerer and the Firestarter team. I loved the aesthetics and thoughtfulness in the way the short film was shot and produced. It captured the spirit of the interaction and conveyed the story with empathy and clarity.

— Dr. Ananda S. Bandyopadhyay,

Deputy Director - Polio at the Bill & Melinda Gates Foundation

Interviewee for Harvard T.H. Chan School of Public Health Project

WHY PARTNER WITH US

Strategic Storytelling That Inspires, Engages, and Drives Results

At Firestarter Interactive, we specialize in bringing stories to life through strategic, results-driven communications tailored to the non-profit sector. Our comprehensive suite of services ensures measurable impact through exceptional storytelling, creativity, and execution.

From production of Donor and Grant videos to Print and Social Media campaigns, our team combines expertise across multiple disciplines to elevate your organization’s brand and engage your audience. Whether it’s producing a compelling grantee spotlight video, creating a capital campaign fundraising series, or crafting energetic advocacy pieces, we integrate seamlessly with your team and help you connect with donors, grantees, grantors, and your general audience in meaningful ways.

Ready to tell your organization’s story in a way that inspires action and drives results?

WHAT WE DO

Our Services

Harness the power of cross-media storytelling to drive engagement, fundraising, and advocacy.

Video & Film Production

We craft story-driven content to elevate fundraising campaigns, events, branding, and social media engagement. Specializing in impactful short and long-form documentaries, we create narratives that inspire action and drive results. Our media production expertise also includes social reels, podcasts, promotional videos, and more.

Social Media Strategy & Content Creation

Platform-specific strategies and creative content that drive engagement, amplify reach, and achieve viral success. From social media reels to full campaign planning, we ensure every element is optimized for maximum impact.

Marketing, Distribution, & Ad Strategy

We provide expert guidance to strategically roll out your content across platforms, ensuring your message reaches and resonates with the right audiences. From campaign development to hands-on management and execution, we create tailored strategies designed to maximize engagement, amplify reach, and achieve measurable results.

Website Design & Development

We create custom, user-friendly, and interactive websites paired with targeted, results-driven web funnels. Our designs align with your mission, engage your audience, and are optimized to drive meaningful conversions, ensuring a seamless digital experience that achieves your goals.

As well as...

Funnel Building & Automations: Leveraging marketing and automation platforms like GoHighLevel, we design and implement sales funnels and automated workflows to optimize customer journeys. We also support clients in customizing these platforms to streamline operations and scale their organizations.

Email & SMS Marketing: Building personalized communication strategies to connect with your audience.

Graphic & Multimedia Design: Visual storytelling through presentations, reports, and digital content that make a lasting impression.

Press Relations: Amplifying your message through targeted media outreach.

WORK

Select Videos From Our Portfolio

PROCESS

Our Storytelling & Collaboration Process

With roots in journalism and documentary storytelling techniques—and more than fifteen years of experience collaborating with clients—we blend authenticity and strategy to craft compelling narratives that engage, inspire, and drive impact.

Listen | Collaborative Discovery

Together, we define project goals, explore key questions and central narratives, and develop a plan to capture the story elements that support these objectives.

Interview | Engagement & Inquiry

Using a documentary-style approach, we craft thoughtful questions to uncover the emotions and insights at the heart of the story.

Distill | Narrative Building

Via a rigorous narrative development process, we organize footage into a narrative storyboard to guide the video editing process.

Produce | Storytelling Alchemy

The narrative storyboard is handed to our editing team, who craft a preliminary video. Through collaborative review, we refine the narrative to ensure clarity, resonance, and flow.

Refine | Co-Creation

Collaboration with clients is key and together, we fine-tune the story to balance emotion and impact. Once the narrative is perfect, we add music, b-roll, and graphics for a final product.

Launch & Analyze | the Future

We position our stories to make an impact. We analyze metrics, and adapt strategies to amplify success. This strengthens our partnerships and builds an archive of story assets for future use.

TESTIMONIALS

What Our Clients Have Said About

Working With Us

“I've worked with Willa on a few projects and each collaboration is more fruitful than the last. She is a thoughtful and supportive storyteller, and has a unique way of extracting powerful narratives out of her subjects. When interviewees meet her it's as if they've known her forever and they immediately feel at ease sharing their thoughts and feelings. Willa is incredibly flexible and works collaboratively to make sure the work is achieving our goals. I can't wait to work with her again!”

— Matt Hamilton, former Senior Associate Director of Alumnae Relations, Barnard College

“Willa is a deft and powerful storyteller whose videos for Williams have captivated prospective students, inspired prospective donors, and educated thousands about our college’s character, history, and aspirations. She’s also wonderful to work with—highly responsive to our input, resourceful with time and material, and relentlessly cheerful.”

— Rob White, former Deputy Director of Communications, Williams College

“Willa was retained by our Foundation as a filmmaker for a documentary on early childhood education. Other than the subject matter, we had no idea what we were creating. Without Willa, it never would have happened! Willa is exceptional and a pleasure to work with. She is a “can do” woman, and always finds her way through the maze of issues and personalities and emerges with a solution that works. At the end of the day, she became a member of our team. We are delighted she is working on our behalf!”

— Elliot Steinberg, Director, Saul Zaentz Charitable Foundation

WHO WE ARE

Meet The Team

Behind Firestarter Interactive

As a female-led team with deep expertise in media and impact storytelling, we combine creative vision, technical expertise, and a passion for storytelling to deliver meaningful results for every project.

Willa Kammerer – Founder & CEO

A visionary leader and seasoned storyteller, Willa brings more than 15 years of experience in creative direction, strategy, and filmmaking to every project. Her work has guided award-winning documentaries and impactful campaigns for elite institutions.

Katherine van Hengel – Producer & Project Manager

Katherine excels at keeping projects on track, combining her expertise in production and logistics to ensure seamless execution and delivery. Her ability to manage complex projects ensures every detail is handled with precision.

Daniela Acosta – Graphic Designer & Production Assistant

With a keen eye for design and a passion for creative production, Daniela contributes visually compelling assets and supports production workflows. Her designs elevate visual storytelling, helping campaigns stand out.

NEXT STEPS

Ready to Elevate Your Brand & Impact?

Whether you’re ready to launch your next big project or just looking for a thought partner to brainstorm and explore ideas, we’re here to help. We look forward to collaborating with you create impactful media that captivates your audience, amplifies your mission, and achieves your goals.